RCS

Rich Communication Services (RCS) is the next generation of business messaging, approved and powered by Google, designed to deliver interactive, secure, and visually rich customer communications directly within the native mobile messaging app.

RCS offers capabilities similar to WhatsApp Business, while being more cost-effective and deeply integrated with Android devices—without requiring users to install any third-party application.

With enhanced text, rich media, verified branding, and interactive elements, RCS transforms traditional SMS into a complete conversational experience.

Promotional RCS Messaging for High-Engagement Campaigns

Promotional RCS Messaging helps businesses run high-impact promotional campaigns using rich and interactive messages. Brands can send images, videos, carousels, brochures, and CTA buttons in a single message to capture attention and drive action.

Unlike traditional SMS, RCS delivers a more engaging and visual experience directly in the customer’s messaging app, making it ideal for offers, product launches, and marketing campaigns.

Key Points

Utility / Transactional RCS Messaging

Utility RCS is ideal for critical customer communications, ensuring information is delivered clearly, securely, and instantly.

Key Points